Key metrics:

• Consolidated payments risk monitoring across U.S., U.K., Canada, and Australia reduces monitoring time by 33%
• 100s of alerts across onboarding, underwriting, and ongoing monitoring

Context

Since 2010, Kajabi, the leading creator commerce platform, has been empowering tens of thousands of creators to turn their knowledge and passions into digital products and ultimately growing, online businesses. To date, Kajabi creators have earned over $8 billion in revenue.

After introducing Kajabi Payments via Stripe Connect, Kajabi needed an efficient merchant risk monitoring strategy to optimize the customer experience and keep suspicious actors at bay. Creators have unique customer attributes as compared to traditional merchants, so many of the existing risk monitoring tools weren’t relevant to Kajabi’s needs. 

Kajabi’s risk team spent one year searching for a solution that could consolidate relevant data and show customizable, real-time customer risk insights in one place — what it calls a “single pane of glass” solution. After meeting Vinodh, Coris’s co-founder & CEO, in late 2023, the team knew they had finally found the right partner for the job.

‍

Solution: Seamless integrations, comprehensive portfolio overviews, and customizable rule engine

After a quick trial and implementation, Kajabi began using Fuzio – our risk management system – to consolidate customer data and automate risk rules and actions. The team’s decision to leverage Coris came down to 5 key factors.

‍

Stripe Connect & Radar integration

Kajabi wanted to funnel its Stripe Connect and Radar data into one place for analysis. Using Fuzio, they had immediate access to consolidated performance data on every merchant in their portfolio. Now, they can use one dashboard to review merchant-level payment performance data and detailed insights on Radar alerts (e.g., current payment status, BIN and BIN type, prepaid flag, and more).

Custom portfolio overview

Having one single-threaded view of merchants is critical to managing portfolio risk. Merchant roll-ups enable this by consolidating merchant attributes in one dashboard.

Highly customizable rules

Tools like Stripe Radar excel at analyzing payer risk, but they don't allow risk teams to set rules at the merchant level. With Fuzio, the risk team set custom merchant-level rules and actions for concentrated card exposure, abnormal payments volume growth, high refund or dispute rates, and high decline rates.

No-code, automated rule engine

Like many companies, Kajabi is always looking for ways to optimize its engineering resources. They need to build custom risk rules at the merchant level, with minimal engineering effort. Fuzio was the only solution that addressed both of these needs.

Strong customer support

Kajabi’s risk team wanted to partner with a company that was receptive to its unique customer base and needs. The Coris team’s risk expertise, openness to feedback, and receptivity to feature requests mean that Kajabi can continue leveraging Coris as it scales.

‍

“The opportunity to work with Vinodh and team was what really sold us on Coris. With the team’s decades of experience, they uniquely understand merchant risk. If you’re running a software company that monitors thousands of different sellers, you need to have a strong, continuous view of your portfolio across multiple touchpoints. Coris is the only solution I’ve come across that does that, and the team is consistently committed to making the product experience better.”

• Marty Chanes, Senior Payments Risk Manager at Kajabi

‍

The result: Streamlining payments risk monitoring across key markets

With Fuzio, Kajabi’s risk team has reduced its risk monitoring workload by 33%. This frees up the lean team to work on additional high-leverage risk activities. Moreover, as Kajabi expands internationally, it uses Fuzio to automate risk management across its global portfolio in the U.K., Canada, and Australia. 

What’s the impact on end customers? As Marty states, “the less creators hear from risk analysts, the better”. Fuzio’s merchant roll-ups have reduced unnecessary outreach and reduced friction in the customer experience. This allows Kajabi’s risk analysts to triage alerts, surface anomalies in transaction processing, deduce insights, and make decisions on this data independently.

‍

Want to learn more?

Interested in leveraging Coris to automate your merchant risk monitoring strategies? Get in touch.

‍